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LOUISE PAY, PhD
Consulting Services
PR/Crisis Communications Consulting
(Starts at £50/~$65)
Crisis communications services provide rapid, expert assessment and actionable strategies tailored to academics, universities, organizations, and individuals, protecting your reputation during crises through clear messaging, strategic approaches, targeted media, and stakeholder engagement. Clients typically see improved message clarity and stakeholder trust post-engagement.
Scientific Communications Consulting
(Starts at £50/~$65)
SciComms services help researchers, biotech companies, and pharmaceuticals organizations articulate their work with clarity. From strategic communication to manuscript editing, support is tailored to strengthen collaboration, academic output, and internal/external communication. Clients obtain polished materials and experience a more focused research process.
Disclosable Client Affiliations
I can't tell you specific individuals I've worked with (hire me and you, too, can have an NDA!), but can share some of their affiliations:
BBC, University of Cambridge, GE, University of Houston, Indiana University, London School of Economics, Notre Dame University, Stanford University, Syracuse University, UAlbany, Yale University
(Note: This list does not imply endorsement)
About Louise
I'm Dr. Louise Pay, solution-focused and pragmatic communicator operating at the intersection of scientific rigor, crisis communication, and professional development. My background blends scientific research with a deep understanding of human behavior, communication dynamics, and organizational systems.
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I use my scientific training and communications expertise to provide structured, objective strategies for clients navigating complex personal and professional crises in academia, corporate environments, and online. My goal is to empower people to take control of their narrative, encouraging them to work through emotional reactions and approach challenges with a clear, rational mindset. This philosophy guides my approach to crisis communication, prioritizing clarity and rationality over emotional reactions. I help clients navigate challenges with a level-headed mindset by focusing on strategic action, ensuring they emerge stronger and more resilient.
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My core values are Strategic Action over Emotion, Integrity, Credibility, Transparency, Community, and Connection. Integrity drives my commitment to transparent communication, ensuring clients always know where they stand. Credibility is built through consistent, honest interactions, while community and connection are fostered through empathetic, understanding engagement.
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I might ask you whether you want to be right or be happy… and then tell you that you can’t have both. Not because I don’t want you to have both, but because choosing happiness often means letting go of battles that cannot be won. And yes, that is strategy. My clients leave with actionable frameworks that reduce emotional overwhelm, strengthen decision-making, and restore a sense of control.
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I believe that human connection shapes everything: it requires intentional effort and a willingness to be inconvenienced for others.
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Let's connect to explore how we can transform challenges into opportunities together.
